Explore unit group
- Version:
- NOC 2021 Version 1.0
64100 – Retail salespersons and visual merchandisers
Retail salespersons sell, rent or lease a range of technical and non-technical goods and services directly to consumers. Visual merchandisers plan, create and implement windows and in-store displays. They are employed by stores and other retail businesses, as well as wholesale businesses that sell on a retail basis to the public.
Profile
Index of titles Example job titles
- Aluminum products salesperson - retail
- Aluminum siding salesperson - retail
- Appliance salesperson - retail
- Art sales consultant - retail
- Art salesperson
- Audio equipment consultant - retail
- Audio equipment salesperson
- Automobile accessories salesperson - retail
- Automobile leasing agent
- Automobile leasing representative
- Automobile sales representative - retail
- Automobile salesperson
- Automobile-rental counter representative
- Automotives sales consultant
- Bakery clerk
- Bakery counter clerk
- Bakery goods sales clerk
- Beer store sales clerk
- Bicycle salesperson - retail
- Boat and marine equipment salesperson - retail
- Book salesperson - retail
- Bookseller
- Bookstore clerk - retail
- Bouquet salesperson
- Bridal sales consultant - retail
- Bud expert - cannabis
- Budtender - cannabis
- Building supplies salesperson - retail
- Butcher shop clerk
- Cable television service salesperson
- Cable-TV and pay-TV sales representative
- Camera equipment salesperson - retail
- Camera salesperson - retail
- Cannabis consultant
- Cannabis educator
- Car leasing representative
- Car rental agent
- Car rental clerk
- Car sales representative - retail
- Car salesperson - retail
- Car-rental counter representative
- Card shop clerk
- Children's clothing sales clerk
- Children's wear sales clerk
- Children's wear salesperson - retail
- China and crystal salesperson - retail
- Clock shop clerk
- Clothing salesperson
- Commissioned salesperson - retail
- Compact disc sales clerk
- Computer salesperson - retail
- Confectionery sales clerk
- Convenience store clerk
- Corner store clerk
- Cosmetics salesperson - retail
- Counter clerk - retail
- Custom drapery salesperson - retail
- Customer service sales clerk
- Deli counter clerk - food store
- Delicatessen clerk - retail
- Delicatessen meat salesperson - retail
- Department store clerk
- Display designer
- Drapery and upholstery salesperson - retail
- Drugstore clerk
- Education courses salesperson
- Electronics salesperson - retail
- Exercise equipment consultant - retail
- Fabric salesperson - retail
- Film counter clerk
- Film rental clerk
- Fish market salesperson
- Fish shop salesperson
- Floor coverings salesperson - retail
- Florist - retail
- Florist salesperson
- Florist shop salesperson
- Food preparer - grocery store
- Food store clerk - retail
- Footwear salesperson - retail
- Framing sales consultant - retail
- Fruit seller
- Fur salesperson - retail
- Furniture and appliances salesperson - retail
- Furniture sales consultant - retail
- Furniture salesperson
- Garden supplies sales clerk
- Garments and other textile products sales representative - retail
- Gift shop clerk
- Greeting cards sales clerk
- Hardware salesperson - retail
- Hardware store clerk
- Hearing aid sales consultant - retail
- Hearing aid salesperson - retail
- Hobby shop salesperson
- Hospital television rental attendant
- House trailer salesperson - retail
- Household appliance salesperson - retail
- Housewares salesperson - retail
- Hunting guns salesperson - retail
- Jewellery salesperson
- Kiosk sales clerk
- Lawn and garden supplies salesperson - retail
- Leather goods salesperson - retail
- Lighting appliance salesperson - retail
- Lighting salesperson - retail
- Liquor store sales clerk
- Lottery kiosk clerk
- Lottery sales representative - retail
- Magazine salesperson - retail
- Magazine shop clerk
- Meat counter clerk
- Memorial salesperson - retail
- Men's clothing sales clerk
- Men's clothing salesperson - retail
- Men's wear sales clerk
- Mobile home salesperson - retail
- Motor vehicle leasing representative - retail
- Motor vehicle salesperson - retail
- Motorcycle salesperson - retail
- Musical instruments and supplies salesperson - retail
- Newsstand clerk
- Office equipment salesperson - retail
- Orthopedic shoes salesperson - retail
- Paint salesperson - retail
- Pastry sales clerk
- Personal computer salesperson - retail
- Pet store salesperson
- Pharmacy clerk
- Photographic equipment and supplies salesperson - retail
- Photographic studio clerk
- Picture framing consultant - retail
- Record store sales clerk
- Record store salesperson
- Recreational equipment rental-shop attendant
- Recreational equipment salesperson - retail
- Rental agent - retail
- Rental clerk - retail
- Rental counter representative
- Retail sales associate
- Retail sales clerk
- Retail sales representative
- Retail salesperson
- Sales advisor - retail
- Sales and rental clerk
- Sales assistant
- Sales associate - retail
- Sales clerk
- Sales consultant - retail
- Sales consultant - retirement homes
- Sales greeter
- Sales order clerk
- Sales promotion clerk
- Sales representative - retail
- Salesperson - retail
- Scrap metal salesperson
- Seafood counter clerk
- Seafood sales clerk
- Sewing machine salesperson - retail
- Shoe salesperson - retail
- Shop clerk
- Silverware salesperson - retail
- Skate shop attendant
- Ski shop retail clerk
- Smoke shop clerk
- Sporting goods rental-shop attendant
- Sporting goods salesperson - retail
- Storage facility leasing clerk
- Storage facility rental clerk
- Storage space rental clerk
- Store clerk
- Store display designer
- Supermarket meat clerk
- Telephone equipment salesperson - retail
- Television cable service salesperson
- Television salesperson - retail
- Tire salesperson - retail
- Tobacco product clerk
- Tobacco shop clerk
- Tool and equipment rental clerk
- Toy store salesperson
- Training course salesperson
- Travelling salesperson - retail
- Truck leasing representative
- Truck rental clerk
- Truck salesperson
- Upholstery and furniture repair salesperson
- Used-car salesperson - retail
- Video equipment salesperson - retail
- Video rental clerk
- Visual display stylist
- Visual merchandiser
- Wallpaper salesperson - retail
- Watch sales clerk
- Watch salesperson - retail
- Wearing apparel salesperson - retail
- Window display designer
- Wine store sales clerk
- Women's clothing sales clerk
- Women's wear sales clerk
- Yard goods salesperson - retail
- Audio equipment salesperson
- Automobile salesperson
- Car rental agent
- Clothing salesperson
- Computer salesperson - retail
- Counter clerk - retail
- Department store clerk
- Display designer
- Furniture salesperson
- Hardware store clerk
- Jewellery salesperson
- Retail sales associate
- Retail sales clerk
- Retail salesperson
- Sales consultant - retirement homes
- Window display designer
Main duties
This group performs some or all of the following duties:
Retail salespersons
- Greet customers and discuss type, quality and quantity of merchandise or services sought for purchase, rental or lease
- Advise customers on use and care of merchandise, and provide advice concerning specialized products or services
- Estimate or quote prices, credit terms, trade-in allowances, warranties and delivery dates
- Prepare merchandise for purchase, rental or lease
- Prepare sales, rental or leasing contracts and accept cash, cheque, credit card or automatic debit payment
- Assist in display of merchandise
- Maintain sales records for inventory control
- Operate computerized inventory record keeping and re-ordering systems
- May conduct sales transactions through Internet-based electronic commerce.
Visual merchandisers
- Design and implement window and interior displays
- Assemble visual retail displays to promote products, promotional events and seasonal change overs
- Ensure visual displays comply with brand guidelines and standards, including organization's culture, image and target market
- Set up lighting systems to create a visual atmosphere
Employment requirements
- Completion of secondary school may be required.
- A university degree or college diploma may be required by some employers.
- Specific subject matter courses or training may be required.
- Demonstrated sales ability and product knowledge are usually required for retail salespersons who sell complex or valuable merchandise, such as automobiles, antiques or computers.
- Previous visual merchandising experience may be required.
Additional information
- Progression to retail supervisory positions is possible with additional training or experience.
- Retail salespersons may specialize and act as consultants in home entertainment systems, computers and other products and services.
- Technical or sales training programs may be provided by employers.
Exclusions
- Cashiers (65100)
- Stock clerk - retail (in 65102 Store shelf stockers, clerks and order fillers)
- Sales clerk supervisor (in 62010 Retail sales supervisors)
Breakdown summary
- Broad occupational category
- 6 – Sales and service occupations
- TEER
- 4 – Occupations usually require a secondary school diploma; or several weeks of on-the-job training
- Major group
- 64 – Sales and service representatives and other customer and personal services occupations
- Sub-major group
- 641 – Retail salespersons and non-technical wholesale trade sales and account representatives
- Minor group
- 6410 – Retail salespersons and non-technical wholesale trade sales and account representatives
- Version
- NOC 2021 Version 1.0