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Business development officers and market researchers and analysts

OaSIS code 41402.00

Business development officers and market researchers and analysts conduct research, provide statistical and analytical supports, identify market trends and potential opportunities, formulate policies and manage programs to stimulate industrial and commercial business investment or tourism in urban and rural areas, or to promote commercial or industrial products and services.

Overview

Also known as

  • Business development officer
  • Community economic development consultant
  • Economic development officer
  • Industrial development officer
  • Market researcher
  • Marketing analyst
  • Marketing researcher
  • Regional development analyst
  • Tourism development officer
  • Tourism industry consultant

Main duties

This group performs some or all of the following duties:

  • Develop policies and administer programs to promote industrial and commercial business investment in urban and rural areas
  • Design market research questionnaires
  • Conduct social or economic surveys on local, regional or national areas to assess development potential and future trends
  • Plan development projects and coordinate activities with representatives of a wide variety of industrial and commercial enterprises, community and business associations and government agencies
  • Assess business opportunities and develop strategies to attract venture capital
  • Respond to enquiries from members of the business community and general public concerning development opportunities
  • Review and evaluate commercial or industrial development proposals and provide advice on procedures and requirements for government approval
  • Conduct surveys and analyze data on the buying habits and preferences of wholesale or retail consumers
  • Evaluate customer service and store environments
  • Conduct research on consumers, competitors and the market place to identify trends to optimize marketing strategies for industrial and commercial products
  • Analyze promotional and marketing campaigns to identify improvements
  • Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment and development.
  • Prepare reports, research papers, educational texts or articles
  • Develop and apply E-commerce strategies
  • Provide consultation on planning and starting of new businesses.

Additional information

  • Progression to managerial positions is possible with experience.

Similar occupations classified elsewhere

Exclusions:

  • Financial and investment analysts (11101)
  • Other financial officers (11109)
  • Urban and land use planners (21202)
  • Economists and economic policy researchers and analysts (41401)
  • International aid and development project officers (41403.05)

NOC hierarchy breakdown

NOC version

NOC 2021 Version 1.0

Broad occupational category

4 – Occupations in education, law and social, community and government services

TEER

1 – Occupations usually require a university degree

Major group

41 – Professional occupations in law, education, social, community and government services

Sub-major group

414 – Professional occupations in government services

Minor group

4140 – Policy and program researchers, consultants and officers

Unit group

41402 – Business development officers and market researchers and analysts

Occupational profile

41402.00 – Business development officers and market researchers and analysts

Work characteristics

Work characteristics gathers the various components describing the work environment of each occupation, such as employers, work activities, and the work context. Each category displays up to 10 descriptors in descending order based, firstly, on their attributed ratings by the level of complexity (for Work Activities) or other measurement dimensions (for Work Context), and secondly, in alphabetical order. The whole list of descriptors and their ratings can be expanded at the bottom of each page.

Work Activities

Proficiency or complexity level
Analyzing Data or Information
5 - Highest Level
Communicating with Persons Outside Organization
5 - Highest Level
Developing Objectives and Strategies
5 - Highest Level
Establishing and Maintaining Interpersonal Relationships
5 - Highest Level
Estimating the Quantifiable Characteristics
5 - Highest Level

Work Context

Structural Job Characteristics

Structured versus Unstructured Work
Degree of freedom to determine tasks and priorities
4 - High amount of freedom
Work Week Duration
Worked hours in a typical week
3 - More than 40 hours

Physical Work Environment

Physical Proximity
Physical distance from others
3 - Somewhat close (e.g. share office)

Physical Demands

Standing
Duration
1 - Very little time
Bending or Twisting the Body
Duration
1 - Very little time

Interpersonal Relations

Contact with Others
Frequency
3 - Once a week or more but not every day
Duration
3 - About half the time
Work with Work Group or Team
Importance
2 - Somewhat important
Frequency
3 - Once a week or more but not every day

Workplaces/employers

  • Business associations
  • Government departments
  • International organizations
  • Marketing firms
  • Self-employment

Skills and abilities

This section displays the various competencies required for an occupation. Each category displays up to 10 descriptors in descending order based, firstly, on their attributed ratings by the level of proficiency (for Skills and Abilities) or importance (for Personal Attributes) and secondly, in alphabetical order. The whole list of descriptors and their ratings can be expanded at the bottom of each page.

Abilities

Proficiency or complexity level
Mathematical Reasoning
5 - Highest Level
Numerical Ability
5 - Highest Level
Categorization Flexibility
4 - High Level
Deductive Reasoning
4 - High Level
Fluency of Ideas
4 - High Level

Skills

Proficiency or complexity level
Critical Thinking
4 - High Level
Decision Making
4 - High Level
Digital Literacy
4 - High Level
Evaluation
4 - High Level
Monitoring
4 - High Level

Personal Attributes

Importance
Analytical Thinking
5 - Extremely important
Active Learning
4 - Highly important
Adaptability
4 - Highly important
Attention to Detail
4 - Highly important
Creativity
4 - Highly important