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5241.1 – Graphic designers

Graphic designers conceptualize and produce graphic art and visual materials to effectively communicate information for publications, advertising, films, packaging, posters, signs and interactive media such as Web sites and CDs. Graphic designers who are also supervisors, project managers or consultants are included in this group.

Profile

Example titles Help

  • 3D animation artist
  • Advertising designer
  • Animator - animated films
  • Bank note designer
  • Cartoonist
  • Commercial artist
  • Graphic artist
  • Graphic designer
  • Graphic designer - multimedia
  • Layout designer

Main characteristics Help

  • General learning ability to conceptualize and produce graphic art and visual materials, to establish guidelines for illustrators and photographers, and to use existing photo and illustration banks and typography guides to produce images that meet clients' communication needs
  • Spatial perception and Form perception to comprehend forms in space and visualize and depict three-dimensional objects and arrangements on two-dimensional surfaces
  • Motor co-ordination and Finger dexterity to manipulate small objects such as brushes, pens, pencils and software to develop graphic elements that meet clients' objectives
  • Innovative interest in synthesizing information to prepare sketches, layouts and graphic elements of the subjects to be rendered using traditional tools, multimedia software and image processing, layout and design software; and in determining the medium best suited to produce desired visual effects and most appropriate vehicle for communication
  • Methodical interest in precision working to co-ordinate all aspects of production for print, audio-visual and electronic materials such as Web sites, CD-ROMs and interactive terminals; and in estimating costs of materials and time to complete designs
  • Social interest in consulting with clients to establish the overall look, graphic elements and content of communication materials in order to meet their needs; in supervising other graphic designers or graphic arts technicians, in co-ordinating the work of sub-contractors, and in working in a multidisciplinary environment

Aptitudes Help

One of five levels assigned for each factor, with levels representing normal curve distribution of the labour force:

G
General learning ability
V
Verbal ability
N
Numerical ability
S
Spatial perception
P
Form perception
Q
Clerical perception
K
Motor co-ordination
F
Finger dexterity
M
Manual dexterity

Levels legend
  1. The highest 10% of the working population
  2. Upper third, exclusive of the highest 10%
  3. Middle third of the working population
  4. Lowest third, exclusive of the lowest 10%
  5. Lowest 10% of the working population

An individual's overall capacity to learn the skills needed to perform job duties is based on his or her specific aptitudes for acquiring information and transforming it into action.

General learning ability G-2

Ability to 'catch on' or understand instructions and underlying principles; to reason and make judgments.

Verbal ability V-3

Ability to understand the meaning of words and the ideas associated with them, and to use them effectively; to comprehend language, to understand relationships between words and to understand the meaning of whole sentences and paragraphs; to present information or ideas clearly.

Numerical ability N-3

Ability to carry out arithmetical processes quickly and accurately.

Spatial perception S-2

Ability to think visually about geometric forms and comprehend the two dimensional representation of three dimensional objects; to recognize the relationships resulting from the movement of objects in space. May be used in such tasks as blueprint reading and in solving geometry problems. Frequently described as the ability to 'visualize' objects of two or three dimensions.

Form perception P-2

Ability to perceive pertinent detail in objects and in pictorial and graphic material; to make visual comparisons and discriminations and to see slight differences in shapes and shadings of figures and widths and lengths of lines.

Clerical perception Q-3

Ability to perceive pertinent detail in verbal or tabular material; to observe differences in copy, to proofread words and numbers, and to avoid perceptual errors in arithmetical computation.

Motor co-ordination K-2

Ability to co-ordinate eyes, hands and fingers rapidly and accurately when required to respond with precise movements.

Finger dexterity F-2

Ability to move the fingers and manipulate small objects with the fingers rapidly and/or accurately.

Manual dexterity M-3

Ability to move the hands easily and skillfully; to work with the hands in placing and turning motions.

Interests Help

Three of five descriptive factors, assigned in order of predominance and lower case rating indicating weaker representation:

D
Directive
I
Innovative
M
Methodical
O
Objective
S
Social

Innovative I

Innovative persons like to explore things in depth and arrive at solutions to problems by experimenting. They are interested in initiating and creating different ways to solve questions and present information. They enjoy scientific subjects. Innovative persons prefer to be challenged with new and unexpected experiences. They adjust to change easily.

Methodical M

Methodical persons like to have clear rules and organized methods to guide their activities. They prefer working under the direction or supervision of others according to given instructions, or to be guided by established policies and procedures. Methodical persons like to work on one thing until it is completed. They enjoy following a set routine and prefer work that is free from the unexpected.

Social S

Social persons like dealing with people. They enjoy caring for and assisting others in identifying their needs and solving their concerns. Social persons like working and co-operating with others. They prefer to be involved in work that requires interpersonal contact.

Data, people, and things Help

Data

0
Synthesizing
1
Co-ordinating
2
Analyzing
3
Compiling
4
Computing
5
Copying
6
Comparing
7
N/A
8
Not Significant

People

0
Mentoring
1
Negotiating
2
Instructing - Consulting
3
Supervising
4
Diverting
5
Persuading
6
Speaking - Signaling
7
Serving - Assisting
8
Not significant

Things

0
Setting up
1
Precision working
2
Controlling
3
Driving - Operating
4
Operating - Manipulating
5
Tending
6
Feeding - Offbearing
7
Handling
8
Not significant
Data Synthesizing 0

Integrating analyses of data to discover facts and/or develop knowledge, concepts and interpretations.

People Consulting 2

Teaching subject matter to others, giving advice or training others (including animals) through explanation, demonstration and supervised practice; making recommendations on the basis of subject matter expertise.

Things Precision working 1

Using the body and/or equipment to move, guide, place, install and/or interface with objects, in order to attain specifications and precise standards. Considerable judgment is required to select, adjust and utilize appropriate tools, products and/or materials to accomplish specified objectives.

Physical activities Help

V - Vision

1
Close visual acuity
2
Near vision
3
Near and far vision
4
Total visual field

H - Hearing

1
Limited
2
Verbal interaction
3
Other sound discrimination

L - Limb co-ordination

0
Not relevant
1
Upper limb co-ordination
2
Multiple limb co-ordination

C - Colour discrimination

0
Not relevant
1
Relevant

B - Body position

1
Sitting
2
Standing and/or walking
3
Sitting, standing, walking
4
Other body positions

S - Strength

1
Limited
2
Light
3
Medium
4
Heavy
Vision Vision V-2

The use of sight in the work performed. The levels are organized in terms of the visual field involved in the performance of the work.

2 - Near vision

Work activities are performed near the worker. The scope of the visual field is broader than in Close visual acuity (1).

Examples:

  • reading and interpreting drawings and specifications
  • using computer keyboards and reading computer monitors
  • repairing automobile engines
  • setting up and operating machine tools
Colour discrimination Colour discrimination C-1

The use of colour descrimination to identify, distinguish and match colours and different shades of the same colours.

1 - Relevant

Colour discrimination is relevant in the performance of the work.

Examples:

  • observing signals while operating vehicles
  • installing, testing and repairing electrical wiring
  • restoring and conserving museum and art gallery artifacts
  • designing, constructing and repairing dentures
Hearing Hearing H-1

The use of hearing in the work performed. The levels are organized in terms of the type of auditory discrimination involved in the performance of the work.

1 - Limited

Hearing is limited to short and/or infrequent verbal interactions in order to perform the work.

Examples:

  • typing and proofreading correspondence
  • cutting and trimming meat, poultry and fish according to customers' orders
  • carrying linen to and from laundry areas and running errands
  • assisting mine workers in constructing underground installations
Body position Body position B-1

Primary type of posture or body movement involved in performing the work. These postures or body movements range from simple to complex and from sedentary to mobile.

1 - Sitting

Work activities primarily involve sitting. Standing and/or walking (2) may occur but is incidental to the work being performed.

Examples:

  • reading and editing copy to be published or broadcast
  • preparing financial statements
  • issuing aircraft take-off and landing instructions to pilot
  • interviewing clients
Limb co-ordination Limb co-ordination L-1

The use of limbs in performing work.

1 - Upper limb co-ordination

Work activities involve co-ordination of upper limbs.

Examples:

  • keyboarding
  • performing maintenance services such as oil changes, lubrications and tune-ups
  • operating video cameras
  • instructing students in sign language
Strength Strength S-1

The use of strength in the handling of loads such as pulling, pushing, lifting and/or moving objects during the work performed.

1 - Limited

Work activities involve handling loads up to 5 kg.

Examples:

  • examining and analyzing financial information
  • selling insurance to clients
  • conducting economic and technical feasibility studies
  • administering and marking written tests

Environmental conditions Help

Location

L1
Regulated inside climate
L2
Unregulated inside climate
L3
Outside
L4
In a vehicle or cab

Hazards

H1
Dangerous chemical substances
H2
Biological agents
H3
Equipment, machinery, tools
H4
Electricity
H5
Radiation
H6
Flying particles, falling objects
H7
Fire, steam, hot surfaces
H8
Dangerous locations

Discomforts

D1
Noise
D2
Vibration
D3
Odours
D4
Non-toxic dusts
D5
Wetness
Location Regulated inside climate L1

The work performed is carried out indoors in a regulated environment, indoors in an unregulated environment, outdoors or in a vehicle. In many occupations, the Main Duties may be performed in more than one location. Therefore, a group may have more than one Location code, for example:

  • firefighting and fire prevention duties
  • maintenance of interior/exterior of buildings
  • managing operations and paperwork of farms

L1 - Regulated inside climate

A normal controlled environment such as an office, hospital or school.

Employment requirements Help

Education/training Help

1
No formal education or training requirements
2
Some high school education and/or on the job training or experience
3
High school
4
Course work, training, workshops and/or experience related to the occupation
5
Apprenticeship, specialized training, vocational school training
6
College, technical school (certificate, diploma)
7
Undergraduate degree
8
Post-graduate or professional degree
+
Additional requirement beyond education and training
R
Regulated requirement(s)
6+, 7+
  • A university degree in visual arts with specialization in graphic design, commercial art, graphic communications or cartooning
    or
    completion of a college diploma program in graphic arts is required.
  • Experience or training in multimedia design at a post-secondary, college or technical institution may be required.
  • Creative ability and artistic talent, as demonstrated by a portfolio of work, are required for graphic designers and illustrators.

Workplaces/employers Help

  • Advertising firms
  • Establishments with advertising or communications departments
  • Graphic design firms
  • Multimedia production companies
  • Self-employment

Occupational options Help

  • Progression to management or senior design positions is possible with experience.

Exclusions Help

Remarks Help

  • The title "registered graphic designer" is recognized by law in Ontario.

Breakdown summary

Broad occupational category
5 – Occupations in art, culture, recreation and sport
Skill level
B – Occupations usually require college education, specialized training or apprenticeship training
Major group
52 – Technical occupations in art, culture, recreation and sport
Minor group
524 – Creative designers and craftspersons
Unit group
5241 – Graphic designers and illustrators
Version
2016.3
Date modified: